Take it off... take it all off. ~ Noxema TV Commerical, 1967, Advertising Catchphrase [13006]

Who would have thought that a rich sexy voice saying "take it off... take it all off" would appeal to a man? Obviously Noxema did. In addition to the seductive double entendre, the background music is synonymous with female strip acts. This highly-successful ad ran on television through the latter half of the 1960's and early 70's to the delight of millions.