google.com, pub-0418880821635173, DIRECT, f08c47fec0942fa0 World of Proverbs: Playing possum. ~ Geico Commerical Advertising Catchphrase [13010]


Playing possum.
~ Geico Commerical
Advertising Catchphrase [13010]

Geico certainly didn't invent the phrase "playing possum," but like so many of their proverb inspired commercials, they breathed new life into it.

The phrase comes from the fact that possums play dead when they're under attack. The attempt to avoid attack works fairly well in nature and is employed by many different species.